FOR IMMEDIATE RELEASE
November 21, 2016
Ann Marie Cumming
WASHINGTON, D.C.– The second annual NAB Show Shanghai will feature enhanced educational programming, including three core conferences, four conference tracks and a new exhibit floor. Produced by the National Association of Broadcasters (NAB) and the International High Tech Cultural Device Cluster (TCDIC), NAB Show Shanghai is scheduled for December 6-9, 2016 at the Kerry Hotel and the adjacent Shanghai National International Expo Center in the Pudong District of Shanghai, China.
Designed for media professionals involved in the creation, management and distribution of content across broadcast and digital mediums, NAB Show Shanghai serves as an integrated platform for innovation and allows attendees to share global perspectives while learning tactical and successful business strategies.
This year, three core conference programs under the Global Innovation Exchange umbrella will be held December 6-8. They include:
• Global Broadcasting Executive Conference
The conference will address common global issues and challenges brought on by innovative technology, such as robotics, over-the-top content (OTT), social media, big data and cloud computing, among others.
• Global Filmmaker and Producer Conference
Filmmakers, producers, writers and cinema owners will discuss current challenges facing the film industry, in addition to best practices for embracing innovative technologies.
• Global Cable Operator Conference
Co-produced with the Broadcasting Intelligence Terminal Industry Alliance, this conference is designed for all segments of the cable industry. Topics include how to adopt new business strategies, such as virtual reality (VR) and OTT, among others.
Four conference tracks, held December 7-8, will explore the topics of VR and augmented reality (AR), 4K/ultra-high-definition, social media and OTT. A listing of the confirmed speakers is available here. Also, the China Post | Production Conference, produced in partnership with Future Media Concepts, will be held December 6-8. The three-day program is designed for production and post professionals and includes robust training workshops that maximize creativity and efficiency with particular tools and software.
Additionally, companies from around the world will showcase their latest technologies and business solutions on the new exhibit floor December 7-9. Broadcast equipment manufacturers, VR/AR developers, smart software and hardware manufacturers and suppliers in the OTT sector will demonstrate their new products, strengthen relationships with existing customers and seek new business opportunities in Asia.
The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.
The National Base for International Cultural Trade (Shanghai) International High Tech Cultural Device Cluster is currently located at China (Shanghai) Pilot Free Trade Zone. It is a national platform specializing in offering services to companies in the cultural device industry. TCDIC serves the businesses operating in the domestic and international cultural device industry. It covers the sectors of broadcasting, cinema, mobile internet, stage, game and amusement attraction and other emerging sectors in the cultural device industry. The mission of TCDIC is to advocate innovation and to promote international trade, exchange, and collaboration for domestic and international businesses registered in the Cluster. The functions of the Cluster are trade and presentation, innovative lab, bonded leasing, technical training and etc. The Cluster is the hub connecting global market needs and integrated technology supply in the cultural device industry.
Article Courtesy NAB