Events and Training

The Nine Facts You Need from Every Local Direct Client
Tuesday April 9th, 2019 – 9:00am – 10:00am PDT
Presented by: Paul Weyland, Broadcast Expert

In this session, Paul Weyland covers the nine integral questions he asks from every local direct client, whether he already knows the answers or not. Armed with this information, Weyland can come up with long-term advertising creative strategies, ask for more money, manage client expectations about results and keep clients for life. Paul also will provide “On the Spot”, where attendees can write in any product or service category they’d like and then Weyland comes up with a creative and ROI strategy for that category. Don’t miss it! Click here to register, https://register.gotowebinar.com/register/2536243869543222029 .

This webinar is presented to you by the Oregon Association of Broadcasters.


LBS Webinar: The Danger of Broadcasters Being Tone Deaf to Internet Marketing Demands
Date:  Mar 12, 2019

Presented by: Mark Landon
LBS Digital Expert, Founder & Managing Principal of Recrue Media

What does a broadcast seller need to know to compete in today’s digital-minded world? How can you position broadcast to advertisers who are starting to favor digital advertising? What are the most successful complimentary digital/broadcast sales packages that really work?

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