Station/Company: KGW-TV
Location: Portland Oregon
Hours: Full Time
Job Summary
Position/Title:
Account Manager – 13911
Details:
KGW is seeking an experienced multi-media Account Manager to join our dynamic forward-thinking sales team. We’re looking for a driven, self-motivated team player to develop and execute strategic broadcast and digital marketing campaigns in strong support of TEGNA’s diverse product portfolio.
Responsibilities:
• Our Account Managers are charged with managing the advertising solutions that are sold by Account Executives. The Account Manager becomes a key point of contact for our clients and coordinates the full efforts of all the internal team members involved in the fulfillment and execution process to help our clients achieve desired business results and receive a strong return on investment.
• Daily interaction with existing agency and direct client business to include initial avail/schedule creation, management, and stewardship of client schedules on broadcast television, and act as the primary liaison between all departments to fulfill campaigns and sponsorship/initiatives.
• Primary contact for clients after campaign activation with full understanding of the clients’ needs to provide excellent customer service.
• Demonstrate proof of performance for client campaigns, providing clients with broadcast posts, digital recaps and key insights for upsell opportunities.
• Grow accounts by introducing new solution sets, digital strategy and products resulting in additional incremental revenue opportunities without the constant supervision of the Account Executive.
• Partner with Sales Operations Strategist and Local Account Coordinator on scheduled maintenance of TV campaign deliverables/recaps; preparing make-good packages, order entry review and resolving scheduling conflicts.
• Partner with Digital Sales Strategist and Digital Account Manager to be the liaison with Account Executive and client as primary lead to ensure digital team has the necessary elements to launch campaigns successfully and gathering post-sale campaign recaps for clients.
• Assist Traffic Department as necessary back up for Account Executive to facilitate accurate scheduling of client traffic.
• Manage co-op process for client schedules.
• Assist in solving invoice discreps and provide aging/statements as necessary to insure full payment of client schedules.
• Able to make decisions and solve problems independently on behalf of designated Account Executives and assigned client list.
• Understand TEGNA and KGW’s products, processes, and services at a high level to benefit client needs.
Experience:
3-5 Years
Requirements:
Requirements:
• College degree or minimum 2 to 3 years media sales experience preferred
• Ability to work collaboratively and transparently across teams, embracing software tools that support the confluence of project and process work
• Exceptional computer skills (Microsoft Office), oral and written communications skills
• Superior time management and organizational skills – must be able to manage multiple priorities with confidence, balance and vigor
• Strong analytical skills: attention to detail, streamline, analyze, and present data to assist with management reporting
• Demonstrate true ownership of multiple accounts, with the ability to solve problems using innovative solutions and sound judgement
• Wide Orbit Traffic, Wide Orbit Media Sales and Wide Orbit Connect experience a plus
• Ability to work effectively with a diverse team, client base and an wide range of personality types
• Ability to be nimble and flexible with changing priorities and deadlines as business dictates
Travel: Rarely: less than 10%
Work Environment Set: Office: normally performed in a typical interior/office environment
Physical Demands Set: Sedentary work: Involves sitting most of the time; walking, lifting, bending, standing, etc.
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.
TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.
Contact:
http://www.jobs.net/j/JOsnsrTo
Apply Online URL:
http://www.jobs.net/j/JOsnsrTo?jobdetails=true
Job posted by an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER
How to Apply
Online
Apply Online: http://www.jobs.net/j/JOsnsrTo?jobdetails=trueExpiration: April 20, 2023
