Dear OAB Members,
After thoughtful consideration, the Oregon Association of Broadcasters Board of Directors has decided to cancel the Fall Conference for 2015. As we prioritized benefits to our membership, it was clear that our efforts to protect and preserve the broadcast industry's business interests at the state level and national level are essential. Thus, our focus will be on legislative efforts in Salem and Washington, D.C.
Additionally, the Fall Conference has been subsidized by OAB for several years and given consistently poor attendance the board, as the steward of membership dollars felt it was not a good business decision to continue funding a loss leader.
The Board feels it is appropriate to schedule a Fall Conference every other year during the election cycle so that we can marry a statewide debate production to the conference. This strategy resulted in a successful event in Sunriver in the Fall of 2014, with a gubernatorial debate that received statewide broadcasts on member radio and television stations, and national awareness through a live broadcast on C-SPAN.
We also plan to continue "OAB Day at the Capitol" on an annual basis, which heightens awareness of our industry with legislators through live radio broadcasts at the Galleria (and television interviews, as well). We also conducted 32 personal meetings with state legislators during the 2015 OAB Day at the Capitol event, which helped us strengthen relationships with our elected officials.
We appreciate our member stations continued support of the Oregon Association of Broadcasters, and we look forward to working on your behalf to provide benefits that protect and grow an industry of some 3,200 employees statewide.
Keith Shipman, Chair
OAB Board of Directors
Matt's Q & A Corner
Public Education Program (PEP)